Magazine "Drinks" (issued since 1998) is a communication medium for professionals of manufacture and sale of drinks branch. Our aim is to give the chance to participants of the market to state the information on the company and on the production in the accessible and evident form. Using all possibilities of modern polygraph, leaning against high professionalism of journalists, "Drinks" unites in one information field all the participants of the market - manufacturers and importers of drinks, the organization of wholesale and retail trade, manufacturers of the goods and services for manufacture of drinks. We are sure that the real professional of branch - the person active, aspiring to the new knowledge, searching for the helpful information and the interested by achievements of colleagues on branch. We have organized three sections devoted to spheres, on which as on three whales, the branch leans for the readers.

Products
Market reviews, consumer ratings in sectors: fault, strong alcoholic drinks, beer, low alcohol drinks, juice and soft drinks, mineral waters. Also in section “Short summaries to market novelties” there are information-educational articles about drinks, consultations of professionals. In view of a serious difference of a commodity market and price categories the section is conditionally broken into groups “Import” and “Russia and the CIS”. The basic audience of this section is the representatives of the wholesale and retail companies interested in replenishment of the assortment by drinks of various categories. Besides, this part of magazine will be interesting both to manufacturers and the importers of drinks interested in reception of the information on achievements of leaders of branch, tendencies of development and prospects of various segments of the market of drinks.

Business
In this section headings are presented: "players" - interview to leaders of the market, top-managers of the Russian and foreign companies, the advancements of brands devoted to a policy in the market; "game rules" - stories of professionals about systems of distributuion, technologies of sales; "right" - discussion of laws, legal collisions; "personnel" - personnel questions, trainings; "exhibitions" - announcements of the future exhibitions and reports from the past. And also there are "logistics", "networks", "advertising and marketing", "Internet". This section serves as an information platform for discussion by participants of the drinks market, representatives of power structures, experts of actual problems of branch development. Besides, in this part of the magazine you can familiarize with know-how in various directions of such difficult and many-sided sphere of Business, as the market of drinks.

Production
In the pledged section the word is given to the companies providing a cycle of manufacture of drinks. Understanding complexity of the given branch, edition does not try to win this section the professional technologist, and aspires to explain popular and accessible language features and advantages of various kinds of the equipment, raw materials, and additional accessories to all who should make decisions at a choice of the supplier. Experts of this section of "Drinks" are the largest suppliers of the equipment and accessories, engineering companies, manufacturers of empties, a label, corking means and it is a lot of another, without what a drink not the goods, and easier liquid.

Format — 225 х 290 mm
Volume – not less than 112 strips, multicolored polygraphy.
Periodic - 8 times a year.
Circulation - 34 thousand copies.

Examples of publications
- Players of the market - interview to the first persons of the world or Russian companies taking in the lead positions in branch. Shines “know-how” of advancement of trade marks, marketing strategy, systems distribution, prospects of company’s development, opinion on actual questions for branch.
- Brand history - history of occurrence and formation of transnational brands. Examples of the interesting advertising courses applied in process of the trade mark, the information on the bright historical persons, played a serious role in brand formation. Pressing questions of the present stage of brand development.
- Manufacturers - enterprise history, interview to a management and workers, a raw-material base, the technological features of a production cycle providing high quality of production. The “know-how” and the marketing policy of the enterprise providing it success in the market of drinks.
- The trading companies - company history, assortment, the price and marketing policy, competitive advantages, plans for development, partners and suppliers (in the form of an editorial material or interview to the first persons of the company).

Concerning a subscription and advertising placing to address in advertising department of the company to Svetlana Kohno.

Off 83, 3 Pirogovskaya Str, Odessa, 65044, Ukraine
ph/fax: +38 (048) 728-60-68, 777-60-68
e-mail: sk@expodessa.od.ua